Infosys Technologies: Building a World Class Organization

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Marketing Marketing had become a crucial function for Infosys since the late 1990s. As more and more Indian software companies entered the US, competition had increased. Moreover, the tech meltdown of 2001 had made customers weary about IT spending. Many customers were demanding tangible returns for their IT investments...

As on March 31, 2003, Infosys employed about 15,400 employees, including approximately 14,000 IT professionals. Progeon, Infosys' BPO subsidiary employed around 540 employees. During 2003, Infosys recorded approximately 4,600 net hires...

Infosys' working style had been strongly influenced by the leadership of Murthy. During his student days, Murthy had strong leftist leanings. His ideas changed after a short stint in Paris, where he worked as a systems engineer with Sesa, a French software firm. During the overseas tenure, Murthy realized that wealth had to be first created, before it could be distributed...

In the fast changing software industry, business risk was high. Infosys had probably been the first Indian company to take risk management seriously. The company made detailed disclosures about its risk management practices in its annual report.

The board of directors and the management council monitored the risk levels and set the guidelines to manage risk with the help of senior management personnel and line officers. Formal reporting procedures and control mechanisms had been put in place to ensure timely information availability and facilitate proactive risk assessment...

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